reply rate means that the user answers most of the messages he/she receives. A person looking for a long-term relationship or marriage is not given enough tools by which to tell who is compatible with them or not. Badoo has confirmed to us that this a white-label deal, in which it is effectively powering Hot or Nots service on its behalf. Only 2-3 minutes after creating a profile, we got 4 message notifications from different females who wanted to chat with. Unlike other dating sites where you answer questions and take personality tests, users can only choose their interests from a huge list. Cant remember the exact date, but I am sure you can Google. Someone who moderates on Hot or Not posted a question.